Will Samsung Beat Apple? New Smartphone Leader Says Yes
What used to be one of the most cutthroat industries in technology has suddenly taken on a new look, as Samsung has surpassed Apple in smartphone market share, making them the biggest smartphone maker in the world. Samsung’s meteoric rise has Apple looking over its shoulder, but Apple still holds onto the number one spot when it comes to overall profits and brand recognition. Many people are wondering if this shift will continue, or if Apple will retake its lead from Samsung.
5 Reasons Samsung May Have Begun to Beat Apple
1. There are now more Android users than there are iOS users. This gives Samsung a larger potential customer base to draw from.
2. Android is an open-source operating system, which means that handset makers can customize it to their own liking. This has allowed Samsung to differentiate its products from those of its competitors.
3. Samsung has been quicker to adopt new technologies than Apple has. For example, Samsung was the first to release a smartphone with a curved display.
4. Samsung’s marketing budget is significantly larger than Apple’s, giving it greater reach and visibility.
5. Finally, Samsung’s devices are generally more affordable than Apple’s, making them more attractive to cost-conscious consumers.
It’s official: Samsung has beaten Apple to become the world’s biggest smartphone maker. In the second quarter of 2012, the Korean company shipped a total of 50.2 million smartphones, compared to Apple’s 35.1 million. That gives Samsung a market share of 32.6%, compared to Apple’s 24%. The two companies have been battling for the title of most successful mobile device manufacturer for years now, and this is the first time that Samsung has managed to come out on top.
As of early 2017, Samsung has taken the lead as the world’s biggest smartphone maker. The company shipped over 300 million smartphones in 2016, compared to Apple’s 215 million. This is a huge change from just a few years ago when Apple was the clear leader and Samsung was playing catch-up. So, what happened? How did Samsung become the new king of smartphones? After releasing their flagship Galaxy S4, sales were relatively weak with only 10 million units sold in the first month. However, Samsung persevered and released an improved model one year later that received much better reviews from both critics and consumers. In addition to providing much more value for the money than competitors like the iPhone or LG G5, they also had aggressive marketing campaigns (such as Justin Bieber wearing a Galaxy hat) which made them stand out among their competitors. Furthermore, they have been criticized for copying Apple’s design on some of their models such as with their S6 Edge line up but are now making changes again by introducing more original designs on future models such as their Infinity Display design which we will see on future flagships such as the Galaxy S8 next year.
It was a close race, but Samsung has pulled ahead of Apple to become the world’s biggest smartphone maker. This is a huge win for the company, and it’s sure to have a big impact on the smartphone market. With their recent success, it will be interesting to see how this impacts future designs and features that are coming out in the next few years. The first phone that they introduced with a curved screen, the Galaxy Round (pictured above), seems like it would be an exciting place to start.
As a way to compete with Google’s operating system, Samsung unveiled its new Galaxy S5 phone last week at Mobile World Congress. The new flagship device includes many of the same features as its predecessor – but what makes this one stand out is its ability to capture crisper images in low-light conditions. It also sports several unique features such as fingerprint scanning technology which can lock certain apps behind your fingerprint or make mobile payments with PayPal easier than ever before!
As of right now, it looks like Samsung has the lead in the smartphone market. Their recent release of the Galaxy S8 has been a huge success, with many people calling it the best smartphone on the market. This is a big change from just a few years ago when Apple was the clear leader in terms of both quality and quantity. So, what caused this shift?
With a new lineup of Galaxy smartphones that boast innovative features and cutting-edge design, Samsung has cemented its position as the top smartphone maker in the world. Beating out Apple for the first time in five years, Samsung shipped more than 300 million smartphones in 2013. The company’s latest release, the Galaxy S5, is an all-touch phone with an eye on health and fitness, while also maintaining a sleek design. The device includes new biometric security technology to authenticate user identity through fingerprint or iris scanning; it’s dustproof and water resistant; there are new sensors such as gyroscopes to measure speed, and it can record video at 60 frames per second.
It was only last month when tech pundits speculated that Samsung was losing ground to competitors like Xiaomi in China because they were offering lower-priced phones with similar specifications – which could be one reason why they released their flagship phone in March instead of February.
There’s no doubt that Samsung has become the new smartphone leader, but can they keep up the pace? Only time will tell. For now, Samsung is on top and shows no signs of slowing down. With a new flagship device released every year, they’re sure to stay ahead of the competition. After a few years of steady growth, Samsung could be poised for even more success with its latest release, the Galaxy S6. The phone was unveiled at MWC 2015 in Barcelona and it already looks like it’ll take over as one of the best smartphones in the world.
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